Thoughtfully designed websites
for creative, handmade businesses

crafted in Halifax, Nova Scotia since 2024. *

Helping artists, makers, and solopreneurs connect with their customers, without relying on social media.

Let’s work together ➝

Chase your dream,
not the algorithm.

Wearing all the hats? It’s no wonder you’re burned out.

You’re doing what you love, creating beautiful work and building a meaningful career. But running a creative business solo means you’re also handling fulfilment, admin, bookkeeping, photography, customer service… and marketing. (That’s not just a hat, it’s a whole balaclava.)

And then there’s social media, endless content creation for a platform that shows your posts to a fraction of your followers. It’s draining. It’s unreliable. And it’s not the long-term marketing plan your work deserves.

Your website should be working for you, even when you’re offline.

I design strategic, warm, and personality-filled websites that help handmade business owners like you connect with your customers, share your story, and sell your work, all in one beautiful, easy-to-manage space.

No more chasing trends. No more fighting algorithms. Just a thoughtful online home that grows with you and supports your business in a sustainable way.

Hello, florrie!

Design that understands the handmade industry, because I’ve been there.

I’m Claire, web designer, maker, and the heart behind Florrie Studio. With over 20 years in the handmade world, I get what it’s like to do it all. My approach combines intuitive design, friendly guidance, and strategy rooted in what actually works for creative business owners.

Highlights from my portfolio

Websites crafted for artists, makers, and creatives.

  • Toller

  • Mika

  • Advanced

Let’s create a website that feels like home,
and works like a shop assistant.

Whether you’re ready to grow beyond social or want a fresh foundation to build on, I’m here to make the process feel simple, supported, and (dare I say?) enjoyable.