Websites with warmth, built for creative business owners

Are you ready for a site that supports you?

Every Florrie website is handcrafted to reflect the personality, process, and passion behind each business.

Whether you’re a ceramic artist, jewelry maker, or creative solopreneur, I will use my knowledge and expertise to help you connect with your audience, sell with confidence, and grow your business on your own terms. *

Get in touch ➝

Why Florrie exists

Running a creative business is joyous…and exhausting. I know as a handmade business owner you often feel:

  • Overwhelmed by marketing and admin

  • Tired of watching content vanish into the algorithm

  • Ready to move forward with intentional, sustainable growth

Florrie Studio was born to give creatives an online space that works for you, not the other way around. To nurture authentic engagement as well as your creativity.

My process, simple, warm, and collaborative

I believe websites should feel like extensions of you, not just storefronts. My process blends strategy and empathy with clarity and ease:

  1. We start with your vision (because you're the expert in your own work).

  2. I build a site rooted in structure, simplicity, and handmade charm.

  3. Together, we fine-tune until every detail feels intentional.

  4. You get clear tools and support so you can confidently manage it long-term.

Why you’ll love working with me

  • Easy to Customize

    Make your website feel like you. Change fonts, colors, content, and layout in just a few clicks — no stress, no code.

  • Step-by-Step Video Tutorials

    No tech overwhelm here. Learn exactly how to update your site with simple, bite-sized videos that show you how to add content, images, and copy.

  • Expert Support After Launch

    You won’t be left hanging. I’ll be here with 3 weeks of email support post-launch to answer questions and keep things running smoothly.

  • Built for SEO

    Reach more of your ideal customers. Your site is designed with SEO best practices in mind, and you’ll also get curated guidance to help boost your visibility.

  • Committed to Accessibility

    Your site will start with a strong accessibility foundation — so more people can enjoy and navigate your content with ease. (And we’ll build on that together.)

  • Your Own Client Portal

    No wondering what’s next. Your personalized client portal keeps everything in one place — timelines, to-dos, sign-offs, and resources to help you feel confident managing your site long after we launch.

So how much will it cost
for a Florrie website?

My website packages start from $1250 (CAD) and custom website design from $5950 (CAD).

I know how important it is to have a website that is working for you and will bring your ideal customers through the door, so I wanted to make my work as financially accessible as possible, no matter where you are in your handmade business journey.

Check out my services below.

  • DIY Professional Template

    Coming soon! A budget-friendly way to launch beautifully.
    Perfect for creatives who feel confident styling their own site, but want to start with a solid, professional foundation. Choose from expertly designed Squarespace templates and get access to step-by-step video tutorials, resources, and support to help you build your site with ease. *

    Sign-up for updates!

  • Styled Template

    Done-for-you design, without the custom price tag.
    If you're ready to level up from DIY but not quite ready for a full custom build, a Styled Template is your sweet spot. I take care of styling, content population, SEO setup, and more, so you can launch a polished, professional site in as little as 4 days.*

    Learn more ➝

  • Bespoke Website

    Tailor-made design that’s as unique as your work.
    Your business is one-of-a-kind, and your website should be too. Together, we’ll craft a fully custom Squarespace site that brings your brand to life, supports your goals, and gives your visitors a seamless, memorable experience. *

    Learn more ➝

  • Brand Styling

    Strategic branding that puts your customer first.
    Good branding isn’t just about pretty colors, it’s about creating a clear, accessible experience that connects with your audience. After a deep dive into your business and goals, I’ll craft a bespoke brand palette, font pairing, wordmark logo and supporting elements that reflect your personality and guide users through your site with ease. *

    Learn more ➝

Book Now

Featured Work

  • Toller

  • Mika

  • Advanced

Ready for a website
that feels like home?

Whether you're launching your first site or redesigning something that no longer fits, I’d love to help you build a digital home that reflects your work, and works for your business.*

Let’s talk ➝